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WEDNESDAY WISDOM at Beneficience.com PR Service Announcements – PRSA’s

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"If you only spent 2% of your business operating budget on marketing, while 80% of customer action is being driven through public relations and communication...what haven't you figured out yet? Marketing and new media PR are two related but totally different things. One of them is increasingly driving significant results for people, their businesses and brands. Book at consultation today at Beneficience.com New Media PR and reset your New year revenue resolutions. Lets chat about what you can do differently and strategically to productively impact your revenue sum in the New Year to come." - Tracey Bond, AW Chief Publicist and US Press Agent at Beneficience.com (@tracey007bond @Beneficience) #WednesdayWisdom [...]

#WEDNESDAYWISDOM – “Today’s influencer is social business celebrity… “Tracey Bond, Chief Publicist at Beneficience.com

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"The influencer is today's social business celebrity! It is futile to waste marketing budget resources, time and energy on distributing vital communications in public relations - where there is no influential audience. It is so easy to look at the quantity of likes + number of followers a brand boasts, but shift focus into the impact quality of those influencers who engage with it... right there in those viral potentiate comments, regrams, reposts, retweets, shares are the social media measurement goals...pr-prosperity goals...the gold!" - Tracey Bond, AW Chief Publicist and US Press Agent at Beneficience.com (@tracey007bond @Beneficience) [...]